Insights
Google Ads
insights.
No fluff, no recycled tips. Real strategies from the campaigns we run every day for healthcare, SaaS and automotive brands.
Written by
Google Ads
We Spent $4M on Google Ads for Healthcare. Here's What We Learned.
Five years, dozens of clinics, millions in ad spend. The bidding strategies, campaign structures and conversion traps that actually move the needle.
· 16 min read
Google Ads
Why Your Google Ads Agency Is Wasting 40% of Your Budget
Broad match defaults, no negative lists, landing pages that leak conversions. The audit checklist we run on every new client account.
· 10 min read
Google Ads
Performance Max for Healthcare in 2026: What Works and What Doesn't
Asset groups, audience signals, feed-only campaigns. A breakdown of pMax tactics for clinics based on real campaign data.
· 12 min read
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